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Short N' Sweet: A Donut Princess Podcast

Sep 27, 2021

We’re moving into a new era where experiential flavors and familiar flavors, bound together like a hybrid. In this episode, Charn Bak talks about his business, The Boba Ice Cream, where he is bringing these trendy flavors and mixing them with the Boba concept. He talks about how he incorporated his Asian background through the flavors and also, Charn talks about the idea behind his business, the process, and everything you need to know about Boba! He will share his 5 golden nuggets – his words of advice to someone who wants to start their own brand.


If you want to follow Charn on his journey, you can find him on Instagram @bobaicecream


“We didn’t wanna come out and be a new ice cream brand that is just a fad. We want to stay in power and we want people to really enjoy the product.” 


  • People’s taste buds are changing 
  • The culture behind Boba
  • Something familiar but different 
  • The smallest details always matter